
Pink is the color of fantasy. Our model, Chicken, looks like her mind is elsewhere when she wears this wig -- somewhere in a land of cotton candy and pinwheels where the air smells like sugar kisses.Wow.
Time for a reality check. Our fellow human beings on this very same planet are starving and enduring pain and tragedy - and we could actually help. We would simply need to sign our name to a check, but instead we sign over $50 for a kitty wig. Why? To torture and irritate our pets? For our own warped amusement?
Ok, it may seem like I'm singling out kittywigs - and I am. But really I'm trying to highlight the frivolity of Western greed. There are many, many more subtle examples of this greed. Kittywigs.com is merely an extreme example that demonstrates some of the many things that our money "says" in modern times: greed, excess, frivolity. To that, I say, "Really?!?" Is that who we've become? A nation of artificial-pink cat-torturing faux hair? God, I hope not. I prefer more grounded values of honesty, loyalty, character, truth, and real beauty.
We've hit a wall in our economy. The endless growth of the past half-century has come to a stop - at least for now. We are at a crossroads. This stage in our journey will no doubt be filled with pain, but it can also be filled with hope and enormous opportunity. Let me explain how.
Earlier this evening I heard many critics on the news stations blaming unions for the impending doom of the Big Three U.S. automakers. Again I say..."really?!?" So, employees of those companies shouldn't have demanded decent wages and benefits? Who exactly are these Big Three supposed to benefit? Wouldn't the employees be about first on the list?!?? Yes, ok, we've turned into a stockholder economy, but really whose personal stake is more intimately intertwined with the success of Ford, GM, or Chrysler than those companies' OWN EMPLOYEES? No one! Just whose economy is this? Let's be honest, while stockholders may have the "ownership" interest in the companies - who actually DOES the work? The employees! The stockholders sit on their butts! They DO nothing! (Ok, well, maybe not nothing, actually, but they are probably doing something for someone else...their OWN employer perhaps).
It's time for a revolution. Its time to apply the "think before we speak" rule to our spending too, because money talks. What do we want it to say? We have so many choices! So many beautiful choices! Before we continue down the same well-worn path of the past 50 years of consumption and greed, let's consider some alternatives:
Alternative #1: We could buy yet another pair of shoes (dress/shirt/tv/gadget/phone) that will end up buried in the closet. A few cents of that purchase *might* end up in the pocket of the grossly-underpaid developing-world worker who made the shoes. The rest will end up split between some resourceful middlemen and some fat-pocketed corporate employees somewhere. In the end, will those new shoes (dress/shirt/tv/gadget/phone) really bring us happiness? Not likely. If they are really high quality shoes, we might have warm and protected feet for a few years. In that case, good. In any other case? How 'bout skip the shoes/dress/shirt/tv/gadget/phone? I mean - how many of those things do we really need? Is one more going to be "the one" to bring happiness? I seriously doubt it.
Alternative #2: We could take that same money and spend it at a local farmers' market on fresh local fruits and vegetables. Yes, the prices might seem high compared to the supermarket, but consider the benefits of fresh, local produce. Nourishment, good health, a thriving local agricultural market, and farmers who can actually make a living in their trade. Good stuff.
Alternative #3: Save your money and buy one of the fuel-efficient Fords that the company will inevitably have to get on the market ASAP if they are to make it even into the next decade. Also a nice choice. You'd be supporting employees of the "new" American automotive market, which I truly hope comes to pass, not to mention saving fuel and reducing your carbon footprint.
Alternative #4: How about dance, music, or art lessons from a local teacher? Bringing music or art into your life is its own reward. Do need to tell you how many happy hours I've spent singing or dancing or playing the ukulele? Bliss. You'd be supporting a small, local business and the livelihood of a local artist and bringing your economy close to home. No CEOs to skim off the top. Woohoo! While you're at it, go to the concert of a local band or orchestra, buy a painting from a local artist, or go crazy and try the local opera company!
Alternative #5: Buy a good book or CD - even better if you can buy directly from the artist or author. Again - you're supporting an economy that values the beautiful things in life: the written word and music.
Alternative #6: ANY local business - non-chain restaurants, cleaners, local independent hardware stores, non-chain bookstores, florists, etc. Skip WalMart. The Waltons are rich enough. And the money that the Walton family doesn't keep, they send largely to China on the stuff they purchase. And they don't pay their employees very well or give them decent benefits.
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The real word here is that however you spend your money, IT TALKS. Don't let tough times be an opportunity to spend more of our money at WalMart. After all, very little of that money gets to the real workers anyway and dependence on the kind of jobs that WalMart provides in the developing world do very little to improve the lives of those workers. In fact, they may actually stifle development of more sustainable local economies.
The current economic depression gives us lots of challenges. But we can also take the unique opportunities it offers us, too. Let's push the industries that want to survive this crisis to come out of it on our terms. Let's make our money say what we want it to say. The time has come.
*NOTE: Thanks to my Cultural Geography Professor, Huia Hutton, for introducing me and his other students to kittywigs.com. The thoughts expressed here regarding kittywigs are mainly a repetition of Professor Hutton's, with which I WHOLEHEARTEDLY agree and feel are worth sharing!